CRM Database Management Services
Your company database is arguably your organisation's most important asset. The quality of your data is the life blood of your business – from marketing to sales to accounts – accurate intelligent data is a necessity for you to stay efficient, effective and competitive. You should audit your data every 3-6 months. This will enable you to monitor the effectiveness of the database through your direct marketing campaigns and business processes.
To help organisations gain the greatest competitive advantage from this corporate database asset, Pythagoras offers fundamental CRM Database Management services which are designed to optimise effectiveness through:
- Address Cleansing – Ensures your messages are deliverable
- De-Duplication – Reduces marketing wastage and better customer satisfaction
- Data Suppression – ensures you don’t waste money with direct mail campaigns
- Database Profiling – Provides a detailed understanding of your contacts based upon demographics that you can select
- Data Auditing – Identifies the accuracy of your data
- Business Intelligence – Use demographics to improve targeting
To find out more about our CRM database services, please call us on 0845 850 1550, or email us at sales@pythagoras.co.uk.