CRM whitepapers and guides
Microsoft Dynamics CRM 4.0 Optimising and Maintaining Performance
This white paper is intended to complement, rather than replace, existing resources that are specific to optimising and maintaining the components that make up a MS Dynamics CRM implementation. To that end, this document provides relevant context for each topic, information on maintaining and optimising that component specifically within the MS Dynamics CRM implementation, and links to related resources that may offer additional guidance for a particular environment.
Microsoft CRM Integration White Paper
This paper outlines the functionality and design of features that enable Microsoft® Business Solutions CRM to integrate with other Microsoft Business Solutions applications, as well as with third-party applications. This functionality helps businesses synchronise data across disparate systems and customise how this data is synchronised.
Ten Secrets of Successful CRM Practitioners
Successful users of customer relationship management have long known the secrets of CRM, and those enterprises that don't will often fail. All organisations can benefit from the best practices that form the foundation of CRM.
Drive Revenue Through Information-Driven Selling
The key business driver behind most companies’ CRM efforts is the need to increase sales revenue. All too often, companies want to quickly purchase
salesforce automation (SFA) software without understanding four important considerations: 1) their business problems, 2) their sales processes, 3) valuable access to enterprise information and 4) availability of tools to drive revenue generation while improving efficiency and effectiveness.
Impact of Bad data
It is in the interest of every organisation to keep their customers satisfied. A successful strategy, however, should focus as much upon looking after customer data as taking care of individuals themselves.